How Ink Makers Overcame the Odds and Emerged from COVID-19

The COVID-19 pandemic has been a time of great struggle and adversity for individuals and businesses all around the world. The ink industry was no exception, with many ink makers having to face unprecedented challenges to stay afloat.

However, despite the difficulties, there were some who were able to emerge from the pandemic stronger than ever. These were the ink makers who understood the importance of the 80/20 rule, who were able to adapt to changing circumstances and who were able to embrace new technologies like solvent and eco solvent inks.

The 80/20 rule, also known as the Pareto principle, states that 80% of the effects come from 20% of the causes. This principle was especially relevant during the pandemic, as it forced ink makers to focus on the most essential parts of their business in order to survive.

For some, this meant cutting costs and streamlining operations. For others, it meant investing in new technologies that could help them weather the storm. And for still others, it meant reaching out to customers in new and innovative ways.

One technology that emerged as a champion during the pandemic was solvent and eco solvent inks. These inks are known for their versatility, which made them especially valuable during a time when businesses needed to adapt quickly to changing circumstances.

Solvent and eco solvent inks are able to print on a wide range of materials, from vinyl to fabric, which makes them ideal for a variety of applications. They are also known for their durability and resistance to fading, which means they can be used in outdoor applications that require long-lasting results.

But perhaps most importantly, solvent and eco solvent inks are also eco-friendly, which is becoming increasingly important as consumers become more aware of the impact of their purchasing decisions on the environment. By choosing these inks, ink makers were able to not only survive the pandemic, but also position themselves as responsible and forward-thinking companies that care about the planet.

Of course, none of this was easy. The pandemic tested the resolve of ink makers around the world, forcing them to dig deep and find new ways to adapt. But for those who were able to embrace the 80/20 rule and leverage new technologies like solvent and eco solvent inks, the future looks bright.

As we move forward into a post-pandemic world, it is clear that the ink industry has changed forever. But by embracing new technologies and focusing on the essentials, ink makers can emerge from this crisis stronger than ever, ready to take on whatever challenges come their way.